https://www.undefinedcreative.com/video-pages-1
daily
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2024-02-28
https://www.undefinedcreative.com/work-gallery
daily
0.75
2024-02-27
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WORK
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WORK
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WORK - Media2 / US Open
US Open 2022 International Broadcasters Graphics Package
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WORK - NBC: The Maury Show 2017 Rebrand
This turned out to be the final rebrand of this long-running show that we reimagined at least five times, starting in 2005.
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WORK - DIY Channel: Restoring Charleston
3D architectural animation based on blueprints and reference for multiple episodes of the show.
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WORK - NBC: Harry
Branding and animation packages for Harry Connick Jr.’s daytime show.
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WORK - ID Discovery: On the Case w/Paula Zahn
Branding, graphics package and wraps for over 100 episodes, with shooting, keying and compositing for Investigation Discovery’s hit show.
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WORK - NBC: Crazy Talk
Branding and animation for on-air and marketing graphics packages for this daytime talk show.
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WORK - ESPN: Serie A
Branding and animation for graphics packages for one of the best soccer leagues in the world.
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WORK - NBC: The Jenny McCarthy Show
Branding and animation for the show package.
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WORK - NBC: Trisha
Branding and graphics package for Trisha Goddard’s daytime show.
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WORK - NBC: The Maury Show 2014-2016
Yea, ok, we’re repeating ourselves – but we’ve rebranded this show so many times! This is still one of our favorites.
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WORK - NYC-TV: The Making of...
An intro and a series of animations for an hour-long special to illustrate both the environmental challenges and improvements made in our hometown.
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WORK - Discovery: Disaster in the Gulf
Branded one-time special for Discovery that documented the Deepwater Horizon oil spill disaster as it unfolded.
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WORK
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WORK - TRVL: "Survival Guide" Promos
Blending the paranormal with adventure, these series of spots were written and produced by UC. Reliance on only stock footage challenged us to match ideas with content availability.
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WORK - A+E Networks: Parodontax Campaign
This integrated promo campaign contains four related, yet targeted, spots to promote Parodontax toothpaste slogan – a small change can make a big difference – on A&E, Lifetime, History Channel and FYI.
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WORK - ADT: "ADT Command" Product Launch
Commissioned by our friends at Brooklynagency Bear In The Hall, this spot kicked off the launch of a new ADT home security product.
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WORK - NHL: GameCenterLive
Concept to shoot to delivery on this promo campaign that delivers to air in North America and Europe – in eight languages.
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WORK - NHL: Bracket Challenge
Our award-winning concept to delivery broadcast promo campaign for US and Canada.
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WORK - Men's Health + US Navy: Did You Know?
Branded content promo animation based on client brief and commissioned illustrations.
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WORK - A&E + Biography: Dunkirk
Design and execution for this integrated promo, weaving in these two channels for Chris Nolan’s epic film release.
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WORK - NHL: Mobile App Launch
Concept to execution for a multi-year Northern American promo campaign.
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WORK - National Debt Relief: General Spot
Landing page and digital promo for this A+ consumer assistance company.
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WORK - WileyPlus: Launch Promo Campaign
Script, design and animation for a digital promo campaign for Wiley’s new product with unique promos for students and for instructors.
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WORK - MoMA: App Promo
One of our several collaborations on digital promos with the Museum’s in-house creative team.
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WORK - HarperCollins: Children's Book Promos
We’ve worked with the publishing company on promoting multiple titles with promos that bring each book to life.
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WORK - The Trade Desk: CNN Pre-Roll Spot
Animation based on client brief.
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WORK - Wiley: CFA Conference Promos
To capitalize on the opportunity to promote their brand and products, Wiley commissioned these two simple promos that stick to the message — and to the budget.
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WORK - DraftKings + NHL: Fantasy Hockey
Concept to delivery for co-branded broadcast promo campaign.
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WORK - MoMA: Museum Promos
We worked on these digital promos in collaboration with the Museum’s in-house creative team.
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WORK - HarperCollins: Dear Boy
A promo for a timely book that redefines boyhood and celebrates a different kind of boy – compassionate, kind, honest and helpful.
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WORK - False Flags: Pilot Teaser
“False Flags” is a teaser animation that accompanies a pilot pitch for a TV series written by Stephen McNally and Drew Garner.
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WORK - zyBooks: Launch Campaign
Following Wiley’s acquisition of online STEM courseware zyBooks, we created two “sister” promos for the platform – generic and computer-science focused.
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WORK - MoMA: Museum App Promo
Combining interface-inspired graphics and client-provided photography to promote the museum's app.
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WORK - NHL: SAP Enhanced Stats Promo
This nationally-broadcast spot shows fans the newly added interactive stat features now accessible on NHL.com.
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WORK - NHL ShopNHL.com Promos
Holiday promo featuring the wide variety of NHL team merchandise available for purchase to boost sales.
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WORK
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WORK - NHL + SAP: Enhanced Stats Campaign
Concept and execution for this award-winning multi-platform campaign consisting of 200+ videos over five years.
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WORK - Family Circle: Real Moms
Interview shoots and post-production for a mom-centric, multi-spot marketing push.
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WORK - Eating Well: Brand Sizzles
Combining delicious food, diverse images and a positive message to promote Eating Well’s mission and values as a pioneering voice in the food industry.
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WORK - HarperCollins: The Someone New
This lovely book from Jill Twiss and E. G. Keller is fresh and timely story about acceptance and kindness towards strangers.
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WORK - BRCF: Partnerships Sizzle
To capitalize on Breast Cancer Awareness Month we helped BCRF curate and organize their vast portfolio of partner campaigns in this powerful sizzle.
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WORK - All Recipes: We Are
For this sizzle that celebrates the magazine’s diverse fanbase, All Recipes asked real fans to contribute photos – and our job was to connect real people to the magazine in all of its forms, from print to online to app.
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WORK - NHL: Social Marketing Sizzle
Stats and social media layouts drive this sales presentation, aimed to show off NHL’s social reach to the existing and potential advertising partners.
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WORK - DLY: Marketing Toolkit
A marketing mastermind with an envy-inducing illustrious career, needed help – branding and marketing himself and his new consulting firm.
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WORK - Clarisonic: One Love
Opener for the Clarisonic National Sales Meeting produced for our partner agency Pinerock.
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WORK - NHL: Historical Stats
A combination of promo spot and tutorial based on client brief, which guides fans through the online stats archive.
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WORK - MORE Magazine: She's MORE
This internal sales video opened MORE Magazine's annual sales and marketing meeting with style and class.
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WORK - NHL: Partner Marketing Sizzle
This fast-paced, high-energy medley focuses on highlighting the vastness of NHL strategic partners rather than the details.
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WORK - Family Circle: Day In The Life
This brand positioning video brings the magazine to life as it helps a typical Family Circle reader manage her day.
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WORK - NHL: Evolution of Stats
Storytelling animation based on historical reference and events timeline provided by the NHL.
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WORK - Frontdoor: App Promo
The Frondoor® App is a one-stop app for home repair and maintenance is how smart owners get things done. Partnering with our friends at m2post, we got to illustrate the basics with this zippy opener for their homepage.
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WORK - World Biotechnology: Brand Awareness Video
Explainer created as part of an overall brand identity for a startup looking to attract investors.
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WORK - Gurwitch: Product Sizzles
Marketing sizzles for Laura Mercier Cosmetics and RéVive Skincare.
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WORK
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WORK - FCA: Irrigation District of the Future
Explainer video for this Oregon water management advocacy non-profit.
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WORK - TransAlt: College Advocacy Promo
Fun spot to encourage college students to take on something serious: public safety advocacy for bikers and pedestrians in New York City.
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WORK - Food Fight: Mission Explainer
Fun explainer video written, designed and animated with all age groups in mind.
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WORK - TNS: Clearview
Combining video with custom-designed graphics, we created an engaging way to highlight the scope of solutions TNS offers to its clients.
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WORK - TransitCenter: NYC Transit Advocacy
Multiple projects to propose major transit improvement ideas for New York City.
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WORK - CTA: Mission Explainer
Script to delivery explainer video for a West Coast non-profit.
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WORK - eGirl Power: Brand Awareness Video
Intended for a teenage audience, this video spoke to young women about the importance of early career planning.
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WORK - Ad Council + IF/THEN: Women in STEM
We directed and shot 13 interviews with amazing women in STEM, editing five of them in collaboration with the Ad Council’s creative team.
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WORK - Ad Council: Project Yellow Light
Our animation spruces up this musical reminder not to text while driving.
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WORK - Ad Council: Seize the Awkward
A series of four videos created for Mental Health Awareness month, highlighting ways in which teens and young adults can engage in conversation with their friends.
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WORK - TransitCenter: Improving Transit Nationwide
These info-packed videos are sometimes fun, and sometimes serious, but all explore current transit inequities and suggest various improvements for transit agencies around the country.
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WORK - TransitCenter: Get Maryland Moving
Activation campaign to encourage citizen advocacy.
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WORK - TransitCenter: Transit Equity
Could better public transit help solve major social challenges? Spoiler alert: the answer is “yes!”
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WORK - TransitCenter: Who’s On Board 2
This duo of fun and info-packed animations illustrates the reasons why riders opt out of public transit and how to win them back.
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WORK - TransitCenter: Improving Transit Nationwide
These fun and info-packed animations suggest various improvements for transit agencies around the country.
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WORK - <a href="/transit-center"><linkmain>TransitCenter</linkmain><linksub><b>Public Advocacy Videos</b></font></linksub><a>
Creative direction & all execution.
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WORK - UN: Global Goals Week
Video that opened the 73rd UN General Assembly meeting during Global Goals Week 2018.
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WORK
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WORK - Real Simple: Real Simple Home
Our shoot at the Real Simple Home documented inspiring ideas and interviews with Home Editor, Stephanie Sisco for a sizzle showing off 2019 to entice brands and advertisers onboard for 2020.
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WORK - NHL Awards: 2019
Since 2017 we have provided Dempsey Productions design and production for this annual live event.
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WORK - NHL: Return to Play 2020
Our animation package decorates the arenas for all NHL games in Edmonton & Toronto.
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WORK - TransitCenter: Making Transit Work
In a playful way, with the help of a real NYC mom we show transformation that could happen with simple, straightforward, and affordable changes.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1587315882163-P2TZQLAQ7S272GI21J5Y/image-asset.jpeg
WORK - NHL Awards: 2017 – 2018
This design carried through the first two seasons of our NHL Awards contribution, and it included a unique Draft Expansion look in 2017.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1652104300836-0Q5ZRNSY8MOIXIA2K1WZ/Screen+Shot+2020-05-04+at+3.40.07+PM.png
WORK - NY Mets: Scoreboard Prompters
In collaboration with our production partners who developed the look of the 2022 Mets Scoreboard, we conceived and animated a package of in-game prompters for Citi Field.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1654183350452-YJ5F5MNZ4Q76B9N45YPF/image-asset.png
WORK - NHL: 1 Manhattan West
This animation package decorates NHL's new headquarters with an extensive set of loops, transitions and templates playing all day long on a 3-story video and 100 HD monitors all around the office.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1574265409051-8VVR2ZRIWXVL8Y20J29K/Equator+04.jpg
WORK - UN: Equator Prize Ceremony
Design and production for this NYC live event since 2010.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588619082731-ZXRUS79EVVGF4UMI6WJX/Screen+Shot+2020-05-04+at+3.03.23+PM.png
WORK - Tech Media Network: Welcome Wall
This animated sequence was created for the company’s reception video wall of 9 HD monitors, measuring roughly 7 feet wide.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588958273718-CLVO4VKDO0AXG9OGOSSB/Title_Cards-06.jpg
WORK
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WORK - Garrison Institute: Timeless Wisdom, Timely Action
A thoughtful, subdued fundraiser opener for this non-profit institution which promotes contemplative practices for social good.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1599853329390-SXJ8Q72TFFCDAHCEFOVX/History+vs+History1.png
WORK - NHL: History vs History
Promo to encourage fans to vote on the greatest moment in Playoff History.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1576171873851-O3Q56O80CATP8XG0ZWQG/Screen+Shot+2019-12-12+at+12.30.15+PM.png
WORK - Ladies Home Journal: Get Social
Live action and post-production capturing a major LHJ event in New York – a day-long gathering of the most influential bloggers.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1587317076188-RCUBY0U1BZ42M3PN66OU/image-asset.png
WORK - Association of Junior Leagues: Our History
This 15-minute long edit of AJL’s illustrious history serves as the opener for annual national meetings to educate and celebrate the contributions of dozens of women, decade by decade.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588616463592-1G14JZP4CGHME3MZEJJY/Screen+Shot+2020-05-04+at+2.18.21+PM.png
WORK - TransitCenter: Bus Stop Balancing
The first of a series of animations illustrating public transit improvement concepts that advocate for change across US cities.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1600095692266-RND7LPI8CLXGQRESRYVG/GCL+Demo.png
WORK - NHL: GameCenterLive Demo
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1599853296539-XLEUKE8VAOHAET32CEAR/ASFV+2018.png
WORK - NHL: All-Star Game Campaign 2018
From 2010 to 2018, we created promo campaigns for NHL AFV for US/CA markets and this 2018 spot is our favorite.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1574201806234-QPWXWEMI711VGQYKN032/Screen+Shot+2019-11-19+at+5.16.22+PM.png
WORK - HarperCollins: The Scarecrow
Part of our series of digital promos for children’s books – a sweet, slow paced story of an unusual friendship.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588616468099-57BJYN310BQB5CBBCG0I/Screen+Shot+2020-05-04+at+2.11.49+PM.png
WORK - TransitCenter: Bus Bunching
This animation demonstrated how service gaps are created by traffic and poor scheduling – and promoted best practices to combat the problem of bus bunching.
https://static1.squarespace.com/static/563f5ee6e4b09b6829e04340/5b4e5ec5575d1f3e1a82b9e2/5b4e5f0eae1f69cfcc3f7589/1531862764048/
WORK
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WORK - Gurwitch Products
Marketing sizzles for Laura Mercier Cosmetics and RéVive Skincare created via Good EngineMedia.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588620079337-W2JQF0IWQ4XV22MQJGDY/Screen+Shot+2020-05-04+at+3.20.34+PM.png
WORK - WileyPlus: Product Launch Campaign Instructor
Script, design and animation for a digital promo campaign for Wiley’s new product with unique promos for instructors.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588620079876-628J05F4II1L35OZV9OA/Screen+Shot+2020-05-04+at+3.20.58+PM.png
WORK - WileyPlus: Product Launch Campaign Student
Script, design and animation for a digital promo campaign for Wiley’s new product with unique promos for students.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1599853306152-EVHGMJETSK7U93DF9TMK/NHL+Hockey+Fights+Cancer1.png
WORK - NHL: Hockey Fights Cancer
Integrated campaign for the NHL’s annual initiative to raise funds for cancer research.
https://images.squarespace-cdn.com/content/v1/563f5ee6e4b09b6829e04340/1588616465371-P8IXBQ2HRTJMI8YI4DYJ/Screen+Shot+2020-05-04+at+2.06.07+PM.png
WORK - TransitCenter: Who’s On Board 2 (Copy)
This duo of fun and info-packed animations illustrates the reasons why riders opt out of public transit and how to win them back.
https://www.undefinedcreative.com/old-site-backups-unused
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TEAM
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TEAM
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TEAM
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TEAM
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PRESS-MAURY
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PRESS-MAURY
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PRESS-POST BYLINE
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PRESS-POST BYLINE
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https://www.undefinedcreative.com/thinkimpact
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https://www.undefinedcreative.com/history-vs-history
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Welcome
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Welcome - RECENT WORK:
OUR RECENT WORK FOR ADT
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Welcome - RECENT WORK:
RECENT WORK: “False Flags” Teaser Promo
https://www.undefinedcreative.com/about
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ABOUT US
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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KUDOS + PRESS
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